Completed in 1979, Bukit Timah Plaza was one of the first shopping centres to be built outside of Singapore's city centre. The "regional shopping centre" concept was thought to help support the growth of new residential areas by providing a one-stopping shopping facility for those living in the suburban area.

The logo features the initials of the development and was originally more blockish and abstract. But the design was changed in time for its opening in November 1978.